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Voyado

Voyado

Private
StockholmConsumer & Commercehttps://voyado.com/

Last Round

Private Equity

Jun 17, 2025

Est. Valuation

$366.5M

Total Funding Raised

$6.86M

Momentum

Top 25%

of companies Caplight tracks

Company Overview

Voyado is a SaaS company that provides a customer experience platform for the retail and e-commerce sectors.

Sector

Consumer & Commerce

Verticals

Retail Technology, Marketing, Customer Experience, E-commerce, Personalization

Business Model

B2B

Customer Profile

Subscription SaaS, Usage-Based SaaS

AI Layer

Application

Keywords

CDPcustomer data platformmarketing automationloyalty program managementretail techomnichannel retailretail CRMe-commerce personalizationsite searchproduct discoverymartechcustomer lifecycle managementpredictive churn scoringB2B SaaSusage-based billing

Historical Pricing

Historical view of private secondary pricing and transaction trends.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Voyado Comparables

Compare Voyado with similar companies based on industry and business-model similarity.

Voyado comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Listrak
82%
SALESmanago
81%
Mapp
80%

Voyado Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Private EquityJun 17, 2025
Growth EquityDec 18, 2024
Growth EquitySep 24, 2024
Growth EquityMay 4, 2021

Key People

Founding team and executive leadership

Erica Sandelin Ekelund

Group CEO, CFO & Executive Vice President Strategy, CFO

Executive Team

Tola Lakavivat

Chief Financial Officer

Executive Team

Michael Jerlin

Chief Operating Officer

Executive Team

Felix Kruth

Chief Product Officer

Executive Team

Voyado Investors

Notable investors and investment history

Voyado investors
InvestorRounds
NovaxGrowth Equity, Private Equity
Viking Global InvestorsPrivate Equity
H&M Group VenturesPrivate Equity, Growth Equity
Hennes & MauritzGrowth Equity
eEquityPrivate Equity, Growth Equity
VerdaneGrowth Equity, Private Equity

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 1, 2026

    Jigsaw named as a new customer

  • Apr 1, 2026

    Power named as a new customer.

Voyado Filings

Explore SEC and related filing metadata, where available.

Voyado filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about Voyado's valuation, stock price, and market status.

Is Voyado a public or private company?

Voyado is a private company.

What is the current stock price of Voyado?

Voyado is a private company with no public stock price. Caplight tracks Voyado's secondary market activity and provides MarketPrice™ estimates to Caplight users.

How much is Voyado worth (valuation)?

Voyado's valuation is estimated at $366.5M based on funding round data.

Can I buy Voyado stock?

Voyado shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors. Visit https://www.caplight.com to learn more.

When was Voyado's last funding round?

Voyado's most recent funding round was Private Equity on June 17, 2025.

Who are the main investors in Voyado?

Key investors in Voyado include Viking Global Investors, H&M Group Ventures, eEquity, Verdane.

Will Voyado IPO soon?

No public IPO plans have been announced for Voyado.

How can I track Voyado secondary market activity?

Caplight tracks bids, offers, and trades for private companies. Visit https://www.caplight.com to monitor Voyado's secondary market activity and sign up for updates.

Firmographic Details

HeadquartersStockholm
Employee Range340
Year Founded2005
Last FundingJun 17, 2025

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