Groov

Private

EdinburghFinTechhttps://wearegroov.io

Last Round

Series A

May 24, 2021

Est. Valuation

$17.3M

Total Funding Raised

$2.5M

Company Overview

Groov is a fintech company that provides an open finance orchestration platform for embedded lending.

Sector

FinTech

Verticals

Lending & Credit, Financial Data, Vertical SaaS, API Management

Business Model

B2B2C

Customer Profile

Marketplace Commission, Subscription SaaS

AI Layer

Application

Keywords

embedded lendingembedded financelending as a servicelending APISME lendinglending marketplacebusiness financinglending orchestrationcredit brokeragemerchant cash advancefinancial data APIpredictive analytics

Historical Pricing

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Groov Comparables

Compare Groov with similar companies based on industry and business-model similarity.

Groov comparables — related companies by embedding similarity
Company	Similarity	Market Cap
Fundably	84%
Lendflow	83%
Banxware	80%

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Groov Funding Rounds

Historical fundraising activity

Data table
Round	Date	Amount Raised	Valuation	Investors	Sources
Series A	May 24, 2021
Grant	Apr 15, 2020
Seed	Jan 1, 2019

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Groov Investors

Notable investors and investment history

Groov investors
Investor	Rounds
Icehouse Ventures	Series A, Seed
K1W1	Series A, Seed
Westpac Banking Corporation	Grant
Ministry of Health (New Zealand)	Grant
Accident Compensation Corporation	Series A

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Groov Filings

SEC and related filings with document metadata.

Data table
Typed	Date	Amount Offered	Amount Sold	Filling	Pages	Download
Mock Valuation	Sign Up to view	Mock Valuation	Sign Up to view	Mock Valuation	Sign Up to view	Mock Valuation
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Groov Filings

SEC and related filings with document metadata.

Firmographic Details

HeadquartersEdinburgh

Employee Range1

Year Founded2020

Last FundingMay 24, 2021

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