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Character Capital

Character Capital

Milwaukee, Wisconsincharacter.vc

Overview

Character Capital is a seed-stage venture capital firm founded in 2021 by John Zeratsky, Jake Knapp, and Eli Blee-Goldman, known for their work on the 'Design Sprint' methodology at Google Ventures. The firm invests in early-stage startups, particularly those led by technical founders using AI to address complex problems in sectors like enterprise, industry, healthcare, and life sciences. Beyond capital, Character actively engages with its portfolio companies through proprietary sprint methodologies to help them achieve product-market fit.

Portfolio Companies

16

Investments

CompanyDateStageLead
BindwellNov 2025SeedCo-investor
Great QuestionNov 2025Series ACo-investor
WeaveOct 2025Series ACo-investor
ExtendJun 2025Series ACo-investor
ExtendJun 2025Series ACo-investor
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Sector & Stage Mix

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SeedSeries ASeries BGrowth

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Investment Activity

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2021
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2026

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Firmographic Details

HeadquartersMilwaukee, Wisconsin
Year FoundedN/A

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