Shrug Capital
San Francisco, Californiashrug.vc
Overview
Shrug Capital is a San Francisco-based venture capital firm that invests in early-stage consumer startups in entertainment, human capital, application software, hardware and social platform sectors. The firm seeks to invest in companies operating in the consumer sector.
Investments
| Company | Date | Stage | Lead |
|---|---|---|---|
| Khloud | May 2026 | Early Stage VC | Co-investor |
| Mona Lee | Mar 2026 | VC Round | Co-investor |
| Artemis | Mar 2026 | VC Round | Co-investor |
| Artemis Technologies | Mar 2026 | Early Funding | Co-investor |
| Aether Bio | Dec 2025 | VC Round | Co-investor |
Key People
Moshe Lifschitz
Managing Partner
Niv D.
Managing Partner
Sector & Stage Mix
Industry, funding stage, and valuation band breakdowns.