Sterling Road

Sterling Road

San Francisco, Californiasterlingroad.com

Overview

Sterling Road is a venture capital firm that focuses on early-stage investments in B2B companies across the United States, Canada, and the United Kingdom . Through regular coaching sessions, they give founders the tools to hit their goals and build a lasting business . They invest in approximately 20 startups each year .

Year Founded

2017

Portfolio Companies

34

Investments

CompanyDateStageLead
LightsprintApr 2026AcceleratorCo-investor
ZalosMar 2026SeedCo-investor
ProximittyMar 2026AcceleratorCo-investor
ZalosOct 2025SeedCo-investor
Plexe AIAug 2025SeedCo-investor

Key People

Ash Rust

Managing Partner

Sector & Stage Mix

Industry, funding stage, and valuation band breakdowns.

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SeedSeries ASeries BGrowth

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Investment Activity

Yearly cadence, pace, and funding raised over time.

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2021
2022
2023
2024
2025
2026

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FAQ

Firmographic Details

HeadquartersSan Francisco, California
Year Founded2017

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