First Insight, Inc.
PrivateLast Round
Debt
Jul 29, 2019
Total Funding Raised
$29.78M
Company Overview
First Insight, Inc. is a business/productivity software company that provides an AI-powered experience management platform for retailers and manufacturers to optimize product design, pricing, and marketing decisions.
Sector
Consumer & Commerce
Verticals
Retail Technology, Business Intelligence, Customer Experience, Fashion & Beauty, Vertical SaaS
Business Model
B2B
Customer Profile
Subscription SaaS, Services & Consulting
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
First Insight, Inc. Comparables
Compare First Insight, Inc. with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| MakerSights | 88% | |
| EDITED | 82% | |
| Stylumia | 82% | |
First Insight, Inc. Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Debt | Jul 29, 2019 | ||||
| Debt | May 10, 2018 | ||||
| Growth Equity | Mar 5, 2015 | ||||
| Series A | Feb 27, 2014 | ||||
| Series A | Nov 21, 2012 |
Key People
Founding team and executive leadership
First Insight, Inc. Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Hercules Capital | Debt |
| Adams Capital Management | Series A, Growth Equity, Seed |
| Updata Partners | Growth Equity |
Market signals
Structured signals derived from secondary market and firmographic data.
- Jan 21, 2026
Monthly visitors increased 54% MoM.
- Mar 5, 2015
$14M round led by Updata Partners
First Insight, Inc. Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about First Insight, Inc.'s valuation, stock price, and market status.