Grover
PrivateLast Round
VC Round
Jul 18, 2024
Est. Valuation
$1B
Total Funding Raised
$2.04B
Momentum
Top 50%
of companies Caplight tracks
Company Overview
Grover is a consumer electronics company that provides a subscription-based platform for renting tech products on a pay-as-you-go basis.
Sector
Consumer & Commerce
Verticals
Subscription Commerce, Consumer Electronics, Circular Economy, Lending & Credit
Business Model
B2C
Customer Profile
Subscription SaaS, Hardware Sales
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Grover Comparables
Compare Grover with similar companies based on industry and business-model similarity.
Grover Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| VC Round | Jul 18, 2024 | ||||
| Debt | Sep 1, 2023 | ||||
| Debt | Sep 28, 2022 | ||||
| Series C | Apr 7, 2022 | ||||
| Debt | Nov 29, 2021 | ||||
Debt | Jul 28, 2021 |
Key People
Founding team and executive leadership
Grover Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Kreos Capital | Debt |
| Augmentum Fintech | Debt, VC Round |
| Global Founders Capital | Seed |
| Mirae Asset | Series C |
| Korelya Capital | VC Round, Series C |
| Kreos Capital | Debt |
| Fasanara Capital | Debt, Series C |
Market signals
Structured signals derived from secondary market and firmographic data.
- Dec 9, 2025
Partnering with Ingram and UPS for warehouse operations.
- Oct 20, 2025
Rob Straathof appointed as the new Chief Executive Officer.
Grover Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Grover's valuation, stock price, and market status.