Mercato
PrivateLast Round
Series A
Apr 7, 2021
Total Funding Raised
$30M
Momentum Score
25 /100
Company Overview
Mercato is a grocery marketplace company that connects consumers with local merchants, allowing them to order fresh groceries online from their preferred stores and have them delivered to their doorsteps, either from a single store or by combining items from multiple merchants in one order.
Sector
Consumer & Commerce
Verticals
Food Delivery, Vertical SaaS, E-commerce, Last-Mile Delivery
Business Model
B2B2C
Customer Profile
Subscription SaaS, Marketplace Commission, Payment Processing Fee
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Mercato Comps
Public and private peers based on sector, stage, and business model.
Mercato Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series A | Apr 7, 2021 | ||||
| Seed | Jul 2, 2019 | ||||
| Seed | Jun 19, 2018 |
Mercato Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Velvet Sea Ventures | Series A |
| Greycroft | Series A, Seed |
| Loeb.nyc | Seed, Series A |
Market signals
Structured signals derived from secondary market and firmographic data.
- Dec 1, 2025
Platform now supports SNAP/EBT and Medicaid benefits.
- Dec 1, 2025
Platform used by thousands of independent stores.
Mercato Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Mercato's valuation, stock price, and market status.