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Objective Platform

Objective Platform

Private
AmsterdamEnterprise Softwarehttps://www.objectiveplatform.com/

Last Round

Early Funding

Nov 16, 2020

Total Funding Raised

$2.37M

Momentum

Top 10%

of companies Caplight tracks

Company Overview

Objective Platform is a SaaS company that provides a marketing measurement and prediction software to track and optimize multi-channel media investments.

Sector

Enterprise Software

Verticals

Marketing, Business Intelligence, Digital Advertising, Data Visualization

Business Model

B2B

Customer Profile

Subscription SaaS, Services & Consulting

AI Layer

Application

Keywords

marketing mix modelingMMMMMM platformmarketing attributionmedia mix optimizationmarketing measurementad measurementmarketing ROIscenario planningbudget optimizationeconometric modelsmarketing analyticsomnichannel analyticsmarketing AIbrand attributionAI marketing assistant

Historical Pricing

Historical view of private secondary pricing and transaction trends.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Track how buyer interest and sentiment changes over time.

Objective Platform Comparables

Compare Objective Platform with similar companies based on industry and business-model similarity.

Objective Platform comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Sellforte
88%
Recast
87%
Keen Decision Systems
86%

Objective Platform Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Early FundingNov 16, 2020

Key People

Founding team and executive leadership

Melle Staelenberg

Chief Executive Officer

Executive Team

Lars Senneker

Chief Operating Officer (COO), Head of Operations

Executive Team

Objective Platform Investors

Notable investors and investment history

Objective Platform investors
InvestorRounds
The Hatch FirmEarly Funding
NewionEarly Funding

Market signals

Structured signals derived from secondary market and firmographic data.

  • Sep 11, 2026

    Monthly visitors increased 91% MoM.

  • Jan 9, 2026

    Monthly visitors increased 72% MoM.

Objective Platform Filings

Explore SEC and related filing metadata, where available.

Objective Platform filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

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Frequently Asked Questions

Common questions about Objective Platform's valuation, stock price, and market status.

Is Objective Platform a public or private company?

Objective Platform is a private company.

What is the current stock price of Objective Platform?

Objective Platform is a private company, so its shares have no public market price. Caplight tracks Objective Platform's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is Objective Platform worth (valuation)?

Valuation information for Objective Platform is not publicly available.

Can I buy Objective Platform stock?

Objective Platform shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was Objective Platform's last funding round?

Objective Platform's most recent funding round was Early Funding on November 16, 2020.

Who are the main investors in Objective Platform?

Key investors in Objective Platform include Newion.

Will Objective Platform IPO soon?

No public IPO plans have been announced for Objective Platform.

How can I track Objective Platform secondary market activity?

Caplight tracks bids, offers, and trades in Objective Platform's shares on secondary markets.

Firmographic Details

HeadquartersAmsterdam
Employee Range46
Year Founded2014
Last FundingNov 16, 2020

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