Skip to main content
Caplight Logo









PHLUR

PHLUR

Private
West Hollywood, CaliforniaConsumer & Commercehttps://phlur.com/

Last Round

M&A

Jul 22, 2025

Total Funding Raised

$18.95M

Momentum

Top 50%

of companies Caplight tracks

Company Overview

PHLUR is a personal products company that creates and sells modern fine fragrances, body care products, and candles online and through retail partners.

Sector

Consumer & Commerce

Verticals

D2C Brands, Fashion & Beauty, Home & Lifestyle

Business Model

B2C

Customer Profile

Hardware Sales, Subscription SaaS

AI Layer

Application

Keywords

fragranceclean beautydirect-to-consumerDTCgender-inclusive fragrancesustainable personal caredigitally native brandDNVBeau de parfumingredient transparencyniche perfumehome fragranceclean perfumesubscription membership

Historical Pricing

Historical view of private secondary pricing and transaction trends.

Unlock Pricing Charts

Sign up to view complete historical pricing and secondary transactions.

Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

View Momentum History

Track how buyer interest and sentiment changes over time.

PHLUR Comparables

Compare PHLUR with similar companies based on industry and business-model similarity.

PHLUR comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Snif
90%
Ellis Brooklyn
89%
Henry Rose
89%

PHLUR Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
M&AJul 22, 2025
M&AFeb 26, 2021
Series AJun 25, 2019
Series AMar 19, 2018
SeedJun 1, 2017
Convertible Debt
Aug 1, 2016

Key People

Founding team and executive leadership

Sasha Wang

Chief Financial Officer

Executive Team

PHLUR Investors

Notable investors and investment history

PHLUR investors
InvestorRounds
Next Coast VenturesConvertible Debt, Series A, Seed
TSG Consumer PartnersM&A

Market signals

Structured signals derived from secondary market and firmographic data.

  • Aug 1, 2026

    Grew 17% QoQ, from 47 to 55 employees.

  • Dec 18, 2025

    Launched new fragrance, Afterglow Eau de Parfum.

PHLUR Filings

Explore SEC and related filing metadata, where available.

PHLUR filings preview — column headings only; records require access
TypeDateAmount OfferedAmount SoldFilingPagesDownload

Filing documents are not displayed on this public page. Request access to learn about available coverage.

Request access

Frequently Asked Questions

Common questions about PHLUR's valuation, stock price, and market status.

Is PHLUR a public or private company?

PHLUR is a private company.

What is the current stock price of PHLUR?

PHLUR is a private company, so its shares have no public market price. Caplight tracks PHLUR's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.

How much is PHLUR worth (valuation)?

Valuation information for PHLUR is not publicly available.

Can I buy PHLUR stock?

PHLUR shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.

When was PHLUR's last funding round?

PHLUR's most recent funding round was M&A on July 22, 2025.

Who are the main investors in PHLUR?

Key investors in PHLUR include Next Coast Ventures, TSG Consumer Partners.

Will PHLUR IPO soon?

No public IPO plans have been announced for PHLUR.

How can I track PHLUR secondary market activity?

Caplight tracks bids, offers, and trades in PHLUR's shares on secondary markets.

Firmographic Details

HeadquartersWest Hollywood, California
Employee Range38
Year Founded2015
Last FundingJul 22, 2025

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

Requires verified institutional or accredited status.

See something wrong or outdated?