Sienna Naturals
PrivateLast Round
Grant
Feb 1, 2025
Total Funding Raised
$1.6M
Momentum Score
50 /100
Company Overview
Sienna Naturals is a direct-to-consumer company that manufactures and sells clean, vegan hair care products designed for textured hair. Founded in 2012 by Hannah Diop, the company was later joined by actress and producer Issa Rae as a co-owner in 2020. The brand focuses on being the first dermatologist-tested and approved hair care line for textured hair, using plant-based ingredients to promote scalp and hair health. Sienna Naturals sells its products, which include shampoos, conditioners, and treatments, through its own website and retail partners like Sephora. The company is venture-backed and based in Los Angeles, California.
Sector
Consumer & Commerce
Verticals
Fashion & Beauty, D2C Brands, Subscription Commerce, Creator Economy
Business Model
B2C
Customer Profile
Hardware Sales, Hardware + Subscription
AI Layer
Non-AI
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Sienna Naturals Comps
Public and private peers based on sector, stage, and business model.
Sienna Naturals Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Grant | Feb 1, 2025 | ||||
| Accelerator | Dec 12, 2023 | ||||
| Seed | Jul 19, 2023 | ||||
| Angel | Sep 24, 2020 |
Sienna Naturals Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| The 22 Fund | Seed |
| Amplifyher Ventures | Seed |
| Slauson & Co. | Seed |
Market signals
Structured signals derived from secondary market and firmographic data.
- Apr 18, 2026
Monthly visitors increased 74% MoM.
- Jun 2, 2025
D.N.A Scalp Serum named Best Scalp Serum of 2025 by Harper's Bazaar.
Sienna Naturals Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Sienna Naturals's valuation, stock price, and market status.
