Ultra-preview

Takeultra

Ultra

Private

New York City, New YorkConsumer & Commercehttps://takeultra.com

Last Round

Series A

Jan 21, 2026

Est. Valuation

$50M

Total Funding Raised

$26.28M

Momentum Score

75 /100

Company Overview

Ultra is a consumer products company that develops and sells nicotine-free functional pouches designed for clean, sustained focus.

Sector

Consumer & Commerce

Verticals

D2C Brands, Subscription Commerce, Sports & Fitness

Business Model

B2C

Customer Profile

Hardware Sales, Subscription SaaS

AI Layer

Non-AI

Keywords

focus pouchesnootropic pouchesnicotine alternativeZyn alternativeenergy drink alternativefunctional pouchesparaxanthinecognitive enhancementcaffeine-free energyoral pouchesnootropicsbiohackingDTC brandsubscription commerceconsumer packaged goods

Historical Pricing

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Caplight Momentum Score

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Ultra Comps

Public and private peers based on sector, stage, and business model.

Company	Status	Est. Valuation	Rev Multiple
OpenAI	Private	$86.0B	~40x
Cohere	Private	$5.0B	--
Competitor 1	Public	$XX.XB	XXx
Competitor 2	Public	$XX.XB	XXx

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Ultra Funding Rounds

Historical fundraising activity

Round	Date	Amount Raised	Valuation	Investors	Sources
Series A	Jan 21, 2026
Series A	Apr 3, 2025
Token Sale	Jul 17, 2019
Secondary	Apr 1, 2019
Seed	Feb 1, 2019

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Key People

Founding team and executive leadership

Ryan LEE

COO

Executive Team

Ultra Investors

Notable investors and investment history

Investor	Rounds
NOIA Capital	Series A
Left Lane Capital	Series A
Sugar Capital	Series A

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Market signals

Structured signals derived from secondary market and firmographic data.

Jan 1, 2027
Projects over $75M in retail revenue by 2027.
May 19, 2026
Grew 33% QoQ from 9 to 12 employees.

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Ultra Filings

SEC and related filings with document metadata.

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Ultra Filings

SEC and related filings with document metadata.

Frequently Asked Questions

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Firmographic Details

HeadquartersNew York City, New York

Employee Range12

Year Founded2025

Last FundingJan 21, 2026

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