TrueLoyal
PrivateLast Round
M&A
Sep 18, 2018
Total Funding Raised
$1.1M
Momentum
Top 10%
of companies Caplight tracks
Company Overview
TrueLoyal is a software company that provides an AI-powered loyalty and rewards platform for multi-channel consumer brands.
Sector
Enterprise Software
Verticals
Customer Experience, Marketing, Personalization, Retail Technology
Business Model
B2B
Customer Profile
Subscription SaaS, Services & Consulting
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
TrueLoyal Comparables
Compare TrueLoyal with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Ebbo | 84% | |
| Kapillary | 82% | |
| Advice Group | 80% | |
TrueLoyal Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| M&A | Sep 18, 2018 | ||||
| Series A | Oct 21, 2010 |
Key People
Founding team and executive leadership
TrueLoyal Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| XSeed Capital | Series A |
| Valhalla Partners | Series A |
| Scaleworks | M&A |
Market signals
Structured signals derived from secondary market and firmographic data.
- Jul 29, 2026
Monthly visitors grew 31% MoM, reaching 58K.
- Apr 22, 2026
Added iHeart, a Media & Entertainment company, as a customer.
TrueLoyal Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about TrueLoyal's valuation, stock price, and market status.