Pure Ventures

Pure Ventures

Oakland, Californiapureventuresvc.com

Overview

California-based, early stage VC firm run by seasoned GPs and experienced operators. The fund invests in consumer sectors (CPG, e-commerce, D2C, subscription, marketplaces, etc.) as well as in deeper tech realms such as Defense, Energy, Biotech, AI, Robotics, Aerospace, and more. Pure Ventures also devised a world-class founder support program, Pilea, that helps founders improve their overall health, wellness, and leadership development.

Year Founded

2021

Portfolio Companies

9

Investments

CompanyDateStageLead
SurelyMay 2024Early FundingLead
Oats OvernightMar 2023Series A-
OptivoltMay 2022SeedCo-investor
Boom EntertainmentSep 2021Series ACo-investor
Simply Eggless-Pre SeedCo-investor

Key People

Howie Diamond

Co-Founder Managing Partner

Sector & Stage Mix

Industry, funding stage, and valuation band breakdowns.

Premium
SeedSeries ASeries BGrowth

Unlock portfolio analytics

Sign up to view full sector, stage, and valuation breakdowns for this investor.

Investment Activity

Yearly cadence, pace, and funding raised over time.

Premium
2021
2022
2023
2024
2025
2026

Unlock portfolio analytics

Sign up to explore yearly investment trends and funding raised over time.

FAQ

Firmographic Details

HeadquartersOakland, California
Year Founded2021

Institutional Data Access

Join leading institutional investors using Caplight to access private market data, discover pricing, and execute secondary block trades.

Requires verified institutional or accredited status.







Disclaimer All investments involve risk, including the risk of loss of principal. You should carefully consider your investment objectives, risks, transaction costs and other expenses before deciding to invest in options, swaps or other investments.This does not constitute an offer by Caplight Technologies, Inc. to sell, or a solicitation of an offer to buy, any securities and may not be used or relied upon in connection with any offer or sale of securities. An offer or solicitation can be made only through the delivery of final offering document(s) and purchase agreement(s), and will be subject to the terms and conditions and risks delivered in such documents. Any securities offered are offered through Caplight Markets LLC, member FINRA/SIPC.