Funnel
PrivateLast Round
Debt
Jan 28, 2026
Est. Valuation
$200M
Total Funding Raised
$206M
Momentum
Top 25%
of companies Caplight tracks
Company Overview
Funnel is a marketing technology company that offers a software-as-a-service platform for collecting, organizing, and analyzing advertising performance data to help businesses manage ad spending and forecast growth.
Sector
AI, Data & Cloud Infrastructure
Verticals
Data Integration, Marketing, Business Intelligence, Digital Advertising, Data Warehousing
Business Model
B2B
Customer Profile
Usage-Based SaaS, Subscription SaaS
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Funnel Comps
Public and private peers based on sector, stage, and business model.
| Company | Status | Est. Valuation | Rev Multiple |
|---|---|---|---|
| OpenAI | Private | $86.0B | ~40x |
| Cohere | Private | $5.0B | -- |
| Competitor 1 | Public | $XX.XB | XXx |
| Competitor 2 | Public | $XX.XB | XXx |
Funnel Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Debt | Jan 28, 2026 | ||||
| Series C | Oct 12, 2021 | ||||
| Series B | Jan 17, 2020 | ||||
| VC Round | Feb 25, 2019 | ||||
| Series A | Sep 19, 2017 | ||||
Seed | May 22, 2013 |
Key People
Founding team and executive leadership
Funnel Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Kreos Capital | Series B |
| Hercules Capital | Debt |
| AP4 (The Fourth Swedish National Pension Fund) | Series C |
| Kreos Capital | Series B |
| F-Prime Capital | Series B |
| Eight Roads Ventures | Series C, Series B |
| Industrifonden | Series C, Series A, VC Round, Series B, Seed |
Market signals
Structured signals derived from secondary market and firmographic data.
- Apr 1, 2026
Serves over 3,000 businesses.
- Mar 1, 2026
Recognized on the FT 1000 list of Europe's fastest-growing companies.
Funnel Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Funnel's valuation, stock price, and market status.