Supermetrics
PrivateLast Round
Series B
Aug 25, 2020
Est. Valuation
$280M
Total Funding Raised
$51.34M
Momentum
Top 10%
of companies Caplight tracks
Company Overview
Supermetrics is a marketing intelligence company that provides software to help marketers connect, manage, analyze, and activate their data from multiple platforms.
Sector
AI, Data & Cloud Infrastructure
Verticals
Data Integration, Marketing, Business Intelligence, Data Warehousing, Data Visualization
Business Model
B2B
Customer Profile
Subscription SaaS, Usage-Based SaaS
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Supermetrics Comparables
Compare Supermetrics with similar companies based on industry and business-model similarity.
Supermetrics Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series B | Aug 25, 2020 | ||||
| Series A | Nov 23, 2017 |
Key People
Founding team and executive leadership
Supermetrics Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| BlueWing Ventures | Series B |
| Institutional Venture Partners (IVP) | Series B |
| OpenOcean | Series B, Series A |
| Highland Europe | Series B |
Market signals
Structured signals derived from secondary market and firmographic data.
- May 6, 2026
Team size reported to be over 400 people.
- May 6, 2026
Nestlé added as a new customer.
Supermetrics Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Supermetrics's valuation, stock price, and market status.