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Whatnot

Whatnot

Private
Los Angeles, CaliforniaConsumer & Commercehttps://www.whatnot.com

Last Round

Series F

Oct 28, 2025

Est. Valuation

$11.5B

Total Funding Raised

$974.55M

Momentum Score

25 /100

Company Overview

Whatnot is a technology and e-commerce company that operates a live stream platform for trading limited-edition toys and collectibles, facilitating safe online transactions and social shopping experiences through features like live shopping and auctions.

Sector

Consumer & Commerce

Verticals

E-commerce, Social Commerce, Live Streaming, Creator Economy, Mobile Commerce

Business Model

B2B2C

Customer Profile

Payment Processing Fee, Marketplace Commission

AI Layer

Application

Keywords

livestream shoppinglive shoppingonline marketplacecollectibles marketplacelive auctionsshoppertainmentsocial commercelive commercemarketplace commissioncard breakstrading cardspeer-to-peer marketplacecreator economy platformsneaker resalemobile commerceseller tools

Historical Pricing

Historical view of private secondary pricing and transaction trends.

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Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

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Whatnot Comps

Public and private peers based on sector, stage, and business model.

CompanyStatusEst. ValuationRev Multiple
OpenAIPrivate$86.0B~40x
CoherePrivate$5.0B--
Competitor 1Public$XX.XBXXx
Competitor 2Public$XX.XBXXx

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Whatnot Funding Rounds

Historical fundraising activity

RoundDateAmount RaisedValuationInvestorsSources
Series FOct 28, 2025
Series EJan 8, 2025
Series DJul 21, 2022
Series CSep 16, 2021
Series BMay 25, 2021
Series A
Mar 4, 2021

Secondary Market Activity

Bids, offers, and trades by month

OperationDatePriceSizeShare ClassStructure
BID

Key People

Founding team and executive leadership

Logan Head

Co-Founder - CTO

Founding Team

Grant LaFontaine

CEO Co-Founder

Founding Team

Tom Verrilli

Chief Product Officer

Executive Team

Whatnot Investors

Notable investors and investment history

InvestorRounds
Andreessen HorowitzSeries B, Series E, Series F, Series D, Series A, Series C
NFXSeed
DST GlobalSeries E, Series D, Series F
Right Side Capital ManagementSeed
Wonder VenturesSeries A, Pre Seed, Seed
HCL CapitalSeries C
AvraSeries F, Series E

Market signals

Structured signals derived from secondary market and firmographic data.

  • Apr 19, 2026

    Introduced new Shipping Rules for the platform.

  • Apr 19, 2026

    Hosting its first Seller Summit in Austin.

Whatnot Filings

SEC and related filings with document metadata.

TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Whatnot Filings

SEC and related filings with document metadata.

Frequently Asked Questions

Common questions about Whatnot's valuation, stock price, and market status.

Firmographic Details

HeadquartersLos Angeles, California
Employee Range1,618
Year Founded2019
Last FundingOct 28, 2025

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Disclaimer All investments involve risk, including the risk of loss of principal. You should carefully consider your investment objectives, risks, transaction costs and other expenses before deciding to invest in options, swaps or other investments.This does not constitute an offer by Caplight Technologies, Inc. to sell, or a solicitation of an offer to buy, any securities and may not be used or relied upon in connection with any offer or sale of securities. An offer or solicitation can be made only through the delivery of final offering document(s) and purchase agreement(s), and will be subject to the terms and conditions and risks delivered in such documents. Any securities offered are offered through Caplight Markets LLC, member FINRA/SIPC.