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Whatnot

Whatnot

Private
Los Angeles, CaliforniaConsumer & Commercehttps://whatnot.com/

Last Round

Series G

Aug 10, 2026

Est. Valuation

$20B

Total Funding Raised

$1.52B

Momentum

Top 5%

of companies Caplight tracks

Company Overview

Whatnot is an e-commerce company that operates a livestream shopping platform connecting buyers and sellers through interactive video commerce for collectibles, fashion, and other consumer goods.

Sector

Consumer & Commerce

Verticals

E-commerce, Social Commerce, Live Streaming, Creator Economy, Retail Technology

Business Model

B2C

Customer Profile

Marketplace Commission, Payment Processing Fee

AI Layer

Application

Keywords

livestream shoppinglive commercelive auctionssocial commercecollectibles marketplacelive shopping appbreakerstrading card marketplacerepacke-commerce integrationShopify plugincreator economyAI-powered discoverylive video salessecondary market

Price History

Caplight MarketPrice™ estimate for Whatnot, published with a 90-day delay.

Delayed data

Caplight MarketPrice™

$452.13

per share, as of May 2026

+517.7%

2-year change

The most recent months of MarketPrice™ are available to Caplight clients.

Caplight MarketPrice™ is an estimate of private secondary market pricing, shown here on a delayed basis for illustrative purposes only. It may be incomplete, is subject to change, and may not be relied upon for any purpose or considered investment advice.

Caplight Momentum Score

Proprietary index based on bid/ask volume and sentiment.

View Momentum History

Track how buyer interest and sentiment changes over time.

Whatnot Comparables

Compare Whatnot with similar companies based on industry and business-model similarity.

Whatnot comparables — related companies by embedding similarity
CompanySimilarityMarket Cap
Drip Shop Live
84%
Fanatics
84%
Ezze
81%

Whatnot Funding Rounds

Historical fundraising activity

Data table
RoundDateAmount RaisedValuationInvestorsSources
Series GAug 10, 2026
Series FOct 28, 2025
Series EJan 8, 2025
Series DJul 21, 2022
Series CSep 16, 2021
Series B
May 25, 2021

Secondary Market Activity

Bids, offers, and trades by month

Data table
OperationDatePriceSizeShare ClassStructure
OFFER
BID

Key People

Founding team and executive leadership

Logan Head

Co-Founder - CTO

Founding Team

And Rob

Chief Executive Officer

Executive Team

Grant LaFontaine

CEO & Co-Founder

Founding Team

Jason Pipkin

Entrepreneur CEO

Executive Team

Whatnot Investors

Notable investors and investment history

Whatnot investors
InvestorRounds
Andreessen HorowitzSeries B, Series C, Series E, Series G, Series F, Series D, Series A
S32Series G
DST GlobalSeries G, Series E, Series D, Series F
ICONIQ CapitalSeries G
Wonder VenturesSeries A, Pre Seed, Seed
AvraSeries F, Series E, Series G
Twenty Two VenturesSeed

Market signals

Structured signals derived from secondary market and firmographic data.

  • Aug 10, 2026

    $545M round led by Lightspeed Venture Partners and ICONIQ Capital.

  • Apr 26, 2026

    John Amici joins as Sales Director.

Whatnot Filings

SEC and related filings with document metadata.

Data table
TypedDateAmount OfferedAmount SoldFillingPagesDownload
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Whatnot Filings

SEC and related filings with document metadata.

Appears On

Curated lists and screens where this company is featured.

Frequently Asked Questions

Common questions about Whatnot's valuation, stock price, and market status.

Firmographic Details

HeadquartersLos Angeles, California
Employee Range1,374
Year Founded2019
Last FundingAug 10, 2026

Institutional Data Access

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