Whatnot
PrivateLast Round
Series G
Aug 10, 2026
Est. Valuation
$20B
Total Funding Raised
$1.52B
Momentum
Top 5%
of companies Caplight tracks
Company Overview
Whatnot is an e-commerce company that operates a livestream shopping platform connecting buyers and sellers through interactive video commerce for collectibles, fashion, and other consumer goods.
Sector
Consumer & Commerce
Verticals
E-commerce, Social Commerce, Live Streaming, Creator Economy, Retail Technology
Business Model
B2C
Customer Profile
Marketplace Commission, Payment Processing Fee
AI Layer
Application
Keywords
Price History
Caplight MarketPrice™ estimate for Whatnot, published with a 90-day delay.
Caplight MarketPrice™
$523.61
per share, as of July 2026
+615.3%
2-year change
Caplight MarketPrice™ is an estimate of private secondary market pricing, shown here on a delayed basis for illustrative purposes only. It may be incomplete, is subject to change, and may not be relied upon for any purpose or considered investment advice.
Whatnot Comparables
Compare Whatnot with similar companies based on industry and business-model similarity.
| Company | Similarity | Market Cap |
|---|---|---|
| Drip Shop Live | 84% | |
| Fanatics | 84% | |
| Ezze | 81% |
Whatnot Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series G | Aug 10, 2026 | ||||
| Series F | Oct 28, 2025 | ||||
| Series E | Jan 8, 2025 | ||||
| Series D | Jul 21, 2022 | ||||
| Series C | Sep 16, 2021 | ||||
Series B | May 25, 2021 |
Key People
Founding team and executive leadership
Whatnot Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| Andreessen Horowitz | Series B, Series C, Series E, Series G, Series F, Series D, Series A |
| S32 | Series G |
| DST Global | Series G, Series E, Series D, Series F |
| ICONIQ Capital | Series G |
| Wonder Ventures | Series A, Pre Seed, Seed |
| Avra | Series F, Series E, Series G |
| Twenty Two Ventures | Seed |
Market signals
Structured signals derived from secondary market and firmographic data.
- Aug 10, 2026
$545M round led by Lightspeed Venture Partners and ICONIQ Capital.
- Jul 8, 2026
Hiring legal counsel for Ireland, UK, Germany, Japan, and Australia.
Recent news
Latest coverage and updates
- identified_as_competitor_ofOct 24, 2026
Teamwhatnot competes with Stockx in the live shopping marketplace amid expanding European operations and efforts to attract more mainstream shoppers, according to an Oct 24th '26 report.
- identified_as_competitor_ofSep 17, 2026
On Sep 17th '26, Teamwhatnot competes with eBay Inc. in US livestream shopping by cutting commissions for high-volume sellers and taking aim at eBay Inc.'s Live fee structure.
Whatnot Filings
Explore SEC and related filing metadata, where available.
| Type | Date | Amount Offered | Amount Sold | Filing | Pages | Download |
|---|
Filing documents are not displayed on this public page. Request access to learn about available coverage.
Request accessAppears On
Curated lists and screens where this company is featured.
Frequently Asked Questions
Common questions about Whatnot's valuation, stock price, and market status.
Is Whatnot a public or private company?
Whatnot is a private company.
What is the current stock price of Whatnot?
Whatnot is a private company, so its shares have no public market price. Caplight tracks Whatnot's secondary market activity and provides MarketPrice™ estimates of its share price to Caplight users.
How much is Whatnot worth (valuation)?
Whatnot's valuation is estimated at $20.0B based on funding round data.
Can I buy Whatnot stock?
Whatnot shares may be available on secondary markets subject to transfer restrictions. Caplight facilitates secondary market transactions for accredited investors.
When was Whatnot's last funding round?
Whatnot's most recent funding round was Series G on August 10, 2026.
Who are the main investors in Whatnot?
Key investors in Whatnot include Andreessen Horowitz, DST Global, ICONIQ Capital, Avra, Greycroft.
Will Whatnot IPO soon?
No public IPO plans have been announced for Whatnot.
How can I track Whatnot secondary market activity?
Caplight tracks bids, offers, and trades in Whatnot's shares on secondary markets.