Whoop
PrivateLast Round
Series G
Mar 31, 2026
Est. Valuation
$10.1B
Total Funding Raised
$979.39M
Company Overview
WHOOP is a health and fitness technology company that develops a wearable performance optimization device designed to deliver personalized insights for enhancing overall fitness and well-being.
Sector
Consumer & Commerce
Verticals
Subscription Commerce, Consumer Electronics, Health IoT, Sports Analytics, Healthcare Analytics
Business Model
B2C
Customer Profile
Hardware + Subscription, Subscription SaaS, Hardware Sales
AI Layer
Application
Keywords
Historical Pricing
Historical view of private secondary pricing and transaction trends.
Whoop Comps
Public and private peers based on sector, stage, and business model.
Whoop Funding Rounds
Historical fundraising activity
| Round | Date | Amount Raised | Valuation | Investors | Sources |
|---|---|---|---|---|---|
| Series G | Mar 31, 2026 | ||||
| Celebrity Investment | Nov 15, 2022 | ||||
| Series F | Aug 30, 2021 | ||||
| Series E | Oct 28, 2020 | ||||
| Series D | Nov 12, 2019 | ||||
Series C | Mar 6, 2018 |
Secondary Market Activity
Bids, offers, and trades by month
| Operation | Date | Price | Size | Share Class | Structure |
|---|---|---|---|---|---|
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Key People
Founding team and executive leadership
Whoop Investors
Notable investors and investment history
| Investor | Rounds |
|---|---|
| SoftBank Investment Advisers | Series E, Series F |
| Oliver Street Capital | Series F |
| Founder Collective | Seed, Celebrity Investment, Series A |
| D20 Capital | Series E |
| Valley Oak Investments | Series B Extension, Series B, Seed, Series A |
| Two Point Zero Group PJSC | Series G |
| SoftBank Group | Series E, Series F |
Market signals
Structured signals derived from secondary market and firmographic data.
- Apr 16, 2026
Launched new Specialized Panels for targeted blood testing.
- Apr 13, 2026
Accuses French company Aurora of infringing on health-monitoring device patents.
Whoop Filings
SEC and related filings with document metadata.
| Typed | Date | Amount Offered | Amount Sold | Filling | Pages | Download |
|---|---|---|---|---|---|---|
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Frequently Asked Questions
Common questions about Whoop's valuation, stock price, and market status.
