Xiaohongshu -preview

Xiaohongshu

Private

Shanghai, ShanghaiConsumer & Commercehttps://www.xiaohongshu.com

Last Round

Secondary

7/11/2024

Est. Valuation

$17B

Total Funding Raised

$917.5M

Company Overview

Xiaohongshu is a social e-commerce company that offers a platform for users to share shopping experiences and discover global products through a mobile application, allowing them to review and purchase luxury, fashion, and beauty items from around the world.

Sector

Consumer & Commerce

Verticals

Social Commerce, E-commerce, Influencer Marketing, Social Media, User-Generated Content

Business Model

B2C

Customer Profile

Marketplace Commission, Data as a Service, Payment Processing Fee

AI Layer

Application

Keywords

social commerceLittle Red Bookuser-generated contentUGCinfluencer marketinge-commerce marketplaceproduct discoverysocial shoppingcontent-driven commercecommunity commercelive stream shoppingChinese social mediaKOL marketingKOC marketingChina market entrymarketplace commissionrecommendation engine

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Xiaohongshu Comps

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Company	Status	Est. Valuation	Rev Multiple
OpenAI	Private	$86.0B	~40x
Cohere	Private	$5.0B	--
Competitor 1	Public	$XX.XB	XXx
Competitor 2	Public	$XX.XB	XXx

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Xiaohongshu Funding Rounds

Historical fundraising activity

Round	Date	Amount Raised	Valuation	Investors	Sources
Secondary	7/11/2024
Series E	11/8/2021
Series D	6/1/2018
Series C	3/31/2016
Series B	6/8/2015
Series A	6/29/2014

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Xiaohongshu Investors

Notable investors and investment history

Investor	Rounds
Boyu Capital	Series E, Secondary
Temasek	Series E
DST Global	Secondary
Notable Capital	Series D, Series C, Series B
Hillhouse Investment	Secondary
CITIC Capital	Secondary
ZhenFund	Series D, Series C, Angel

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Xiaohongshu Filings

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Xiaohongshu Filings

SEC and related filings with document metadata.

Frequently Asked Questions

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Firmographic Details

HeadquartersShanghai, Shanghai

Employee Range3,173

Year Founded2013

Last Funding7/11/2024

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